BHIS 437 Health Care Data
BHIS 437 Health Care Data (3 hours)
Health communication is an emerging field in which professional communicators inform, influence, and motivate individual, institutional, and public audiences about important health issues. This course examines theories of interpersonal, organizational, and mass communication relevant to the professional communicator in the health field. Review strategies of persuasion, the relationship between attitudes and behavior, and the changing nature of health and health delivery in the United States. Evaluate successful and unsuccessful health information campaigns.
This course is part of the Master of Science in Health Informatics and Post-Master’s Certificate in Health Informatics degree curriculum.


